Our Expertise
RS Channel is a go-to-market, sales and strategy consultancy focused on helping technology partners drive new market penetration, gain valuable marketshare and optimize distribution strategy.
Our clients come to us to build category leadership, through both new market entry and the evolution of legacy ecosystems
Our clients come to us to build category leadership, through both new market entry and the evolution of legacy ecosystems
Our Focus:
Our Network: |
In the past 20 plus years, our group has assisted over 100 technology providers in building and growing their businesses
Our team has a broad reach and provides local market coverage in North America, Latin America, Europe, China and Japan We have extensive experience in developing multiple channels including Consumer, B2B, Education and OEM Each of our senior team members have 20+ years of executive experience in sales, marketing, distribution and/or retail management We have a clear focus on delivering measurable results that immediately impact your business |
Our Leadership team
Ron Crocco |
Managing PartnerAn industry veteran, has extensive experience in executive sales, business development and marketing positions with leading technology manufacturers in multiple channels of distribution. His roles have focused on developing profitable new channels, end-user demand and strategic partnerships for high technology companies including Epson, HP/Compaq and Segway. Ron also has extensive experience in multiple channels of distribution with excellent senior-level relationships in the North America retail, reseller, and end-user communities. Ron's well-rounded technology consulting experience includes development of successful strategies and tactics for enterprise business development, effective reseller programs, and profitable retail distribution for companies including Qualcomm, Logitech, SanDisk, Cisco and HP. He has created and developed high level strategic alliances with major national retail accounts and facilitated strategic partnership deals with leading technology manufacturers and service providers.
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Scott Alewel |
Managing PartnerIs a highly analytical & creative marketing, sales, and consumer insights professional with greater than 20 years of regional and global success. Scott has a deliberate and decisive approach to problem solving; with extensive experience in data rich environments such as distribution, retail, and manufacturing. He is equally at ease working in the creative and qualitative realms found in marketing, strategy and new product development. Scott has honed his extensive experience to define complex competitive landscapes uncovering areas of opportunity creating unique go-to-market strategies, services, and value propositions for large fortune 500 companies like Qualcomm, Samsung, Circuit City and AT&T as well as multiple pre-VC round start-ups. As a consultant Scott brings an in-depth working knowledge of all aspects involved in taking a product or service from conception to market. He has been the retailer, the OEM, the ingredient brand as well as a SaaS vendor.
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Cindy Wu
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Vice President of International Consulting
Cindy is a highly experienced Sales Executive. Prior to joining RS Consulting, Cindy held various global sales roles at Microsoft, where her accountabilities included managing various global sales teams, enterprise customers, enterprise partners and device partners. Cindy’s track record also includes mid-size business and start ups engagement with global technology companies like Microsoft and its channel partners. Cindy has deep understanding of the Taiwan and China technology ecosystem in building software, services and hardware products delivering solutions for both enterprises and consumers. Before Cindy joined Microsoft in 2001, she spent 5 years with HP in Cupertino, California. At the peak of the dot-com wave, Cindy was the WW Marketing Manager for programs targeting start-ups. Cindy has a Bachelor’s degree from University of California at Berkeley and an MBA from Cornell University. She is a world citizen and has lived in 6 countries on three different continents.
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Why The Smart Home Needs The Retail Channel
Ron Crocco played a pivotal role in building Compaq Computer Corporation into a multi-billion dollar business in the mid-1990s, and is widely considered one of the “deans” of U.S. technology retailing. Crocco makes the good point that it was U.S. retailers who originally invested ... |
Our Services
An Overview
How we help companies achieve growth through:
Experienced with both new and existing businesses We possess the rich experience and relationships needed to build a business “from the ground up We have a strong understanding of technology products, the competitive landscape and channel partners By using a team approach, we hit the ground running and can manage several areas of the project at once |
Established Companies |
We have legacy knowledge helping established companies looking for growth opportunities and in need of creating a market accelerator. Using our channel expertise and relationships, we’ll get you there faster
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Emerging Companies
Get the competitive edge with our solid go-to-market plan accompanied by extensive experience and ecosystem relationships.
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LUNA-3 is a powerful mobile sales and marketing enablement platform
UNIVERSAL AVAILABILITY
iOS app, Android app, Windows app, plus a Full Web based experience enables the ability to access, view, present and share content from any device
iOS app, Android app, Windows app, plus a Full Web based experience enables the ability to access, view, present and share content from any device
INTUITIVE ADMINISTRATIVE CONTROLS
Unlimited cloud based content storage and the ability to add, delete and move materials quickly through seamless integration with Box, Salesforce, Google Drive & many more.
Unlimited cloud based content storage and the ability to add, delete and move materials quickly through seamless integration with Box, Salesforce, Google Drive & many more.
ANALYTICS
The ability to track granular level user and document specific data. You will now know who opened what documents and for how long, when any information is disseminated and even how the recipient engaged with the information. Also included are many pre-build reports plus easy data export functionality into MSFT Excel.
The ability to track granular level user and document specific data. You will now know who opened what documents and for how long, when any information is disseminated and even how the recipient engaged with the information. Also included are many pre-build reports plus easy data export functionality into MSFT Excel.
REMOTE FIELD TEAM ENABLEMENT
Detailed email tracking with notification of all internal and external customer activity including simple Gmail & Outlook integration
Detailed email tracking with notification of all internal and external customer activity including simple Gmail & Outlook integration
ENTERPRISE CLASS SUPPORT
Industry specific compliance control for document curation and external information access (i.e. HIIPA, FINRA) and ability to customize the mobile application to support a mobile sales, service or field marketing team
Industry specific compliance control for document curation and external information access (i.e. HIIPA, FINRA) and ability to customize the mobile application to support a mobile sales, service or field marketing team
Get in Touch With Us
Tel:
(949) 385-2112 |
Address:
4521 Campus Drive #163 Irvine, Ca 92612 |
Mail:
[email protected] |